25 October 2026

Can you name the MP? Labour - London Play now

Public failing to register Lib Dem ministers

Politics.co.uk Staff

Can you tell who it is yet? Poll shows Lib Dem ministers need to do more to dent public consciousness

By politics.co.uk staff

Senior Liberal Democrat ministers are yet to make the same impact on the general public as their Conservative colleagues, research suggests.

A survey by the Sunday Telegraph newspaper indicated more people knew who the biggest names in the Tory party were than Lib Dem Cabinet minister – with the exception of deputy prime minister Nick Clegg.

Seventy-six per cent of the public knew the name of the Lib Dem leader, compared to 89% for David Cameron and 86.5% for London mayor Boris Johnson.

Most senior Tories attracted over 50% in terms of name recognition – with foreign secretary William Hague scoring 58.5%, justice secretary Ken Clarke on 51.5% and chancellor George Osborne on 52.5%.

By contrast the Lib Dems scored poorly. Vince Cable was recognised by 43% of those polled, but just 19.5% recognised energy secretary Chris Huhne and 16.5% recognised chief secretary to the Treasury Danny Alexander.

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