Georgia Gould is the Labour MP for Queen’s Park and Maida Vale, having first been elected to parliament at the 2024 general election.

In the 2024 general election, Gould received 20,126 votes (52.5%). The Green Party candidate, Vivien Lichtenstein, came second with 5,213 votes (13.6%), and the Conservative candidate, Samia Hersi, was third with 5,088 votes (13.3%). Gould was elected with a majority of 14,913 votes.  

The Queen’s Park and Maida Vale constituency is located in central London. It was newly created for the 2024 election, formed primarily from the former Westminster North seat, with parts of Brent Central and Hampstead and Kilburn.  

Political Career

Gould was appointed to the post of minister of state for school standards in the Department for Education in the September 2025 ministerial reshuffle.

Previously, Gould served as parliamentary secretary for the Cabinet Office (2024-2025).

Gould delivered her maiden speech on 22 July 2024 during a debate on the economy, welfare and public services.

In it, she stated: “Growing up in the heart of London, I attended Hallfield primary school and saw how many children were cut out of the opportunities on their doorstep; that has driven me ever since. The need that we see now is greater than ever.

“My inbox and my surgeries are full of people facing the homelessness crisis and skipping meals to feed their family – all in walking distance of the chamber.”

She added: “I have always been an optimist. Despite 14 tough years in local government, including seven as Camden council leader, I have never lost hope, because every day I can see the power of communities.”

Before entering parliament, Gould accumulated significant experience in local government. She served as a Labour councillor on Camden Council from 2010 to 2024. She was leader of the council from 2017 to 2024.

Gould was appointed an Officer of the Order of the British Empire (OBE) in the 2024 King’s Birthday Honours for services to local government.

Political Views

Leadership elections

Labour deputy leadership 2025: Gould was one of 175 Labour MPs who nominated Bridget Phillipson for the party’s deputy leadership in September 2025. The election followed the resignation of Angela Rayner, who stepped down as deputy prime minister and deputy party leader after an investigation into her tax affairs. It marked the first time since 2007 that Labour had held a deputy leadership contest while in government.

Phillipson, the serving education secretary, was widely viewed as the candidate favoured by Downing Street and the party leadership. She secured 175 nominations from the Parliamentary Labour Party (PLP), comfortably exceeding the 80 required to reach the final ballot. She was ultimately defeated by Lucy Powell.

Factional identity and party tradition

SERA: Gould has been listed as a member of the Socialist Environment and Resources Association (SERA) – a socialist society affiliated with the Labour Party. Founded in 1973, SERA is the party’s official environmental campaign group. The organisation campaigns on a wide range of issues, including renewable energy, biodiversity, air quality and the transition to a green economy. SERA describes its member MPs as “champions for the environment”.

Welfare

Welfare vote (July 2025): Gould voted in favour of the government’s flagship welfare bill at second reading. The vote came after ministers agreed to significant concessions to avoid defeat via a mass rebellion of Labour MPs on 1 July 2025.

Assisted dying

Gould voted in favour of the Terminally Ill Adults (End of Life) Bill, better known as the assisted dying bill, at both second reading (November 2024) and third reading (June 2025).

Social values and conscience issues

Abortion decriminalisation (2025): Gould voted in favour of a backbench amendment to the Crime and Policing Bill that sought to decriminalise abortion in England and Wales in June 2025. The amendment, which was passed by a majority of 242 votes, removed women from the threat of prosecution for ending a pregnancy at any stage. As an issue of conscience, MPs were allowed to vote according to their personal beliefs.

Before Politics

Born Georgia Anne Rebuck Gould on 18 May 1986 in London, she is the daughter of the late Philip Gould, Baron Gould of Brookwood, a prominent Labour Party strategist associated with “New Labour”, and Gail Rebuck, Baroness Rebuck, chair of Penguin Random House UK and a Labour peer.  

Gould grew up in Kentish Town, London, and attended Camden School for Girls.

She spent a year working as a full-time Labour Party organiser before attending St Catherine’s College, Oxford, where she studied history and politics.

She also holds a master’s degree in global politics from the London School of Economics.  

Before her election as a councillor, Gould worked as a digital manager for the Tony Blair Faith Foundation. She is the author of the book Wasted: How Misunderstanding Young Britain Threatens Our Future (2015).

Personal Life

Gould married Alex Zatman, a civil servant, in September 2021.

She is Jewish.  

Trivia

Gould grew up acquainted with leading figures of the New Labour era, including Tony Blair and Alastair Campbell.

She succeeded Tony Blair’s son, Nicky Blair, as secretary of the Oxford University Labour Club.

Gould has spoken about holidaying with the Campbells and Blair as a child.

In 1997, on the morning Blair entered No 10 as prime minister, Gould, aged 11, was present along Downing Street. She was sporting a Labour Party baseball cap and a T-shirt bearing the slogan “Things can only get better.”

She was featured on the cover of Private Eye as a baby.

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