BSA: Consumers' views on housing market brighten but job fears increase

Saturday, 17 March 2012 9:07 AM

The results of the BSA's Property Tracker, which takes the views of over 2,000 consumers as a market temperature check every three months, has identified some improvements in consumer sentiment in its March survey, offset by rising fears over job security.

In March, significantly more consumers said that they expect property prices to rise in 2012, 41% of those surveyed compared to 33% in December 2011. Across the UK, consumers in the South East are the most bullish with 53% forecasting that property prices will go up and 14% saying that they will fall. Those in Wales are the least optimistic on price with a fairly even spread between expectations of an increase (30%), a drop (29%) and no change (22%).

The number of consumers who report that now is a good time to buy is also holding remarkably firm, on a par with the December 2011 figure of 44%. This is better than this time last year when 41% of those surveyed thought market conditions were favourable for purchase.

Despite these improvements it remains clear that significant barriers are still in the way of aspiring home owners and growth in this sector, not least rising fears over job security. This was cited as a barrier by 56% of all respondents, up from 54% in December 2011. This concern was most acutely felt amongst women (59%) and across 45-54 year olds of both genders (65%).

The number of people who saw stamp duty as a barrier also rose, up from 10% to 12% between December 2011 and March 2012. this may be a reflection of the psychological impact of the termination of the first time buyer stamp duty holiday at the end of this month.

Of all respondents, 17% said that they were looking to buy property in the near future. This is made up of first-time buyers (6%), previous owners looking to move to another home (8%) and buy-to-let investors (3%).

The strongest intentions to buy are seen in Wales, where 23% of respondents said they were looking to buy, particularly first-time buyers (14%). In London 22% of respondents intend to buy. By contrast, the lowest intentions to buy were recorded in the West Midlands and the East of England with just 13% saying they intended to purchase property in the near future.

Describing their intentions, 17% of the under 35's surveyed said that they were looking to buy their first home. .

Over six in ten of those surveyed (62%) said that they already owned their own home. Of these 84% said that they had no intention of moving in the near future. There are indications that a proportion of this group will not be moving as they currently face significant barriers obtaining a new mortgage or raising a deposit. It is possible that this may also reflect little or no equity in their current property for some. This group were particularly concerned about job security, with 62% of citing this as a barrier, compared to 44% of owners who were looking to buy property sometime soon.

Commenting, Paul Broadhead, Head of Mortgage Policy at the BSA said: "The majority of home purchases are made because a consumer wants rather than needs to move house. This means that consumer sentiment is a useful leading indicator of future sales activity in the housing market.

"It is good to see some positive indicators, price change or an expectation of price change can stimulate activity although inevitably it isn't good news for all. Some commentators are waiting for the market to return to normal, I am not one of them. After all exactly what is normal? If you look back through the last few decades it has been a number of different things.

"I believe that both consumers and lenders are currently in a period of adjustment to a new normal. A market that will be characterised by broadly flat or slow price increases; one where transaction volumes are lower than over the past ten years; where saving to buy becomes commonplace and a proportion of the population prefers to rent. It's wrong to assume that everyone who is renting is doing it because they have to.

"Having a mixture of quality housing with a mix of tenures is a healthy position for the UK and it leads to vibrant and inclusive communities. Building societies and other mutual lenders are doing their bit with some increasing lending generally in 2012, a rise in the number of higher loan to value ratio mortgages for first time buyers plus participation in buy to let and alternatives such as shared ownership and self build. It will be interesting to see whether the Government's NewBuy Guarantee will stimulate house building, I hope it does, we need more homes."

~Ends~


Contact:
Hilary McVitty
Tel: 020 7520 5926
Email: hilary.mcvitty@bsa.org.uk


Notes to Editors:
1. The Property Tracker survey is conducted quarterly by YouGov plc for the Building Societies Association. All figures, unless otherwise stated, are from YouGov Plc. Total sample size in March 2012 was 2,044 adults. Fieldwork was undertaken between 2-5 March 2012. The survey was carried out online. The figures have been weighted and are representative of all GB adults (aged 18+).

2. The Building Societies Association (BSA) represents mutual lenders and deposit takers in the UK including all 47 UK building societies. Mutual lenders and deposit takers have total assets of over £375 billion and, together with their subsidiaries, hold residential mortgages of over £235 billion, 19% of the total outstanding in the UK. They hold more than £250 billion of retail deposits, accounting for 22% of all such deposits in the UK. Mutual deposit takers account for 34% of cash ISA balances. They employ approximately 50,000 full and part-time staff and operate through approximately 2,000 branches.

3. Photographs of Paul Broadhead are available from the BSA press office, or from the Association's website at www.bsa.org.uk/mediacentre/contacts/spokespeople or Headlinemoney www.headlinemoney.co.uk


Katie Wise
Policy and External Affairs Officer
Building Societies Association
6th Floor, York House
23 Kingsway
London
WC2B 6UJ

Tel: 020 7520 5904
Email: katie.wise@bsa.org.uk
Web: www.bsa.org.uk
Twitter: @BSABuildingSocs

Join the big debate! Lots of business, media, political and regulatory leaders speaking at the BSA Conference, sponsored by Credit Suisse, Manchester, 9/10 May. More at www.bsaconference.org
 

Disclaimer: Press releases published on this page are from key opinion formers who promote their organisation's activities by subscribing to a campaign site within politics.co.uk. politics.co.uk does not endorse, edit, or attempt to balance the opinions expressed on this page. The content of press releases are wholly the responsibility of the originating company or organisation.

Related stories

Over-60s 'should move somewhere smaller'

Time to find somewhere smaller?

Older people should be encouraged to downsize in order to help solve Britain's housing crisis, according to a new report out today.

comments comments

Coalition steps in to prop up housing market

Just 10k deposit needed, ministers suggest, to buy first property

Ministers are promising their new housing scheme will allow 100,000 people to get on the property ladder to buy their 'dream home'.

comments comments

Cameron: We need to unblock the housing market

Cameron: We need to unblock the housing market

Prime minister David Cameron summarises the new housing strategy in his speech to the CBI conference:

comments comments

Comment: Military deserve housing priority

Mark Menzies MP was elected as Conservative party MP for Fylde in 2010

We must provide those who lay their lives on the line to protect us with decent housing.

comments comments

Comment: In Britain and Africa, campaigners fight for housing equality

Paul Collins: 'Amid campaigns against the governments here and in South Africa, activists are determined to win housing equality for all.'

They may seem worlds away, but Brits and South Africans are facing the same challenges in their fight for housing.

comments comments

Housing benefits soar for working poor

Billions is spent subsidising private rents

Spending on housing benefits for people in work has risen by a staggering 86% in three years, according to a report out today by the National Housing Federation (NHF).

comments comments

Unemployment and inflation on the rise

Unemployment and inflation on the rise

UK unemployment continues to increase as new figures show inflation figures remain well above target.

Comment: Frustrated housing aspiration is a dangerous thing

Toby Lloyd is head of policy at Shelter

Governments always resort to yet another first-time buyer initiative that risks stoking people's expectations of homeownership.

comments comments

No escape from 2020's looming housing crisis

Many more young people will have to wait until their 30s before being able to buy a home

High housing costs will force an extra 500,000 people to live with their parents into their 30s by 2020, a report has warned.

comments comments

Unemployment creeps up to 2.5m

Ministers will be concerned about employment trends dipping even before the bulk of the spending review measures hit

Joblessness went up by 35,000 in the three months to October, raising concern about the readiness of the market for public sector cuts.

Press Releases

BSA: Mutual lenders’ strong start to 2013 continues in March

BSA: "House building is an important growth engine for the economy"

BSA comments on the publication of the second report by the Parliamentary Commission on Banking Standards

BSA: Mutual lenders sign up for FLS and increase lending

BSA: Mutuals continue to grow mortgage lending in January

BSA: Mortgage lending by mutuals up 30% in 2012

BSA comments on the FSA's further consultation on the funding of the FSCS

BSA director general to step down

BSA: Increase in mortgage lending by mutuals sustained in November

BSA: Uncertainty remains in the UK housing market as 2012 draws to a close

More Articles ...

Twitter

Join the conversation at #opinion_formers

Related Opinion Former Press Releases

CPA: Budget for UK business and housing welcomed

The Construction Products Association welcomes the Chancellor’s strong commitment to making the UK a good place for business. This year’s Budget Statement has clearly shown support for UK manufacturing through a variety of key initiatives.

CML: What's happening in English housing?

Owner-occupiers spend, on average, less of their income on housing even than social housing tenants. That was one of the surprising findings from the English Housing Survey. No doubt the affordability of home-ownership is one reason for its enduring popularity, confirmed by the survey. Today’s issue takes a look at its latest findings.

BSA: The Housing Hub launched to promote wider access to home ownership

The Housing Hub launched to promote wider access to home ownership

Special event coverage

ESRC logo

Festival of Social Sciences: Celebrating the Social Sciences

Evidence-based policy should not be a radical concept. It needs to be celebrated.

ESRC logo

Festival of Social Sciences: 2 languages: 2 brains, 2 minds, 2 cultures?

As part of the ESRC Festival of Social Sciences, the Deafness Cognition And Language Research Centre (DCAL) hosted an event exploring the powerful benefits of bilingualism in spoken and sign languages, for hearing and deaf people alike - benefits that reach hearing and deaf people alike.

Opinion Former Events

MRSA Action UK Annual Memorial Event

Families will pay tribute and remember those lost to MRSA and healthcare associated infections at Westminster Abbey on Thursday 13th June 2013

BSIA: Information Destruction Exhibition & Conference 2013

Following the great success of the BSIA's Information Destruction Conference and Exhibition in May 2012, we are pleased to annouce that the event is returning again in June 2013. This one-day conference and exhibition is aimed at key decision makers in organisations that carry out the secure destruction of confidential material.